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Navigating the Wild World of E-commerce & B2B Metrics Madness
What Are E-commerce & B2B Tracking?
E-commerce & B2B tracking involves the monitoring and analysis of key metrics related to online sales and business-to-business transactions. This encompasses tracking various aspects such as website traffic, conversion rates, sales revenue, customer acquisition costs, average order value, and customer lifetime value for e-commerce platforms.
Why Do You Need E-commerce & B2B Tracking?
E-commerce and B2B tracking are essential for businesses to understand the performance of their online sales and business interactions. By tracking key metrics such as website traffic, conversion rates, sales revenue,
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